About Me
Who’s behind The Aspiring CMO Podcast? … And why doesn’t she have a life?
Ani Hoang: Founder of The ACMO Podcast
Hey, I’m Ani~I made this podcast, community, and website happen. 😁
I’m also just a young woman in her 20s learning digital marketing as much as possible without taking traditional routes, such as enrolling in a Master’s degree or applying for a corporate job.
My Digital Marketing Journey so far…
I started digital marketing in 2021, right when the pandemic was a thing. Like many businesses, my workplace also went online.
I jumped in-between social media marketing, content creation, and SEO. Now, here I am, hosting a podcast show and creating and running websites.
Fun thing: I’ve made LOTS OF MISTAKES in the past 2-3 years. – Oh, and I still DO!
Some of the “highlights” of my digital marketing mess:
- Ran company ads on my own money
- Published horrendous designs on social media
- Made a ton of typos in social media captions and blogs
- Ran to the wrong office to set up banners
- Printed horrible posters
- Pitched the wrong thing to customers
…, and I probably made many mistakes making this website and podcast, too.
The good thing is… mistakes lead to lessons and fun stories. I have never been fired (surprisingly!) because all those mistakes came from taking steps outside my comfort zone.
And I was quick to fix them!
Anyways, aside from the mistakes I’ve made… I have gotten opportunities to organize the SEO Mastery Summit 2023, help my friends’ websites so they can market their businesses, grow my client’s social media following, and…
Making The ACMO Podcast happen.
The Start of The Aspiring CMO
When I first entered the world of marketing and sales, I felt lost and overwhelmed. There were so many different strategies and techniques to master, and I didn’t know where to begin.
I got rejected 90% of the time when I applied for a job. It sucked. Everyone wanted minimum 3 years of experience, which I didn’t have.
I was determined to succeed, so I eventually got hired by a small company.
However, I was the only person on the “marketing team.” Everyone else in the company just said, “Marketing and sales are not our thing. You have to figure this out.”
Do you know what this led to?
Lots of learning! Lots of responsibility! 🙂 — But at what cost? 🙁
I got burned out, blamed for little sales, and slowly lost my sanity in the middle of the lockdown.
All I wished for was conversations with people who are actively running tests or building successful businesses. Just someone who was ahead of me.
Because I don’t have the time and money to enroll in university.
Because I didn’t want to give up my job.
I am sure I am not the only one feeling like this. This is why the Aspiring CMO began. I want to cut the BS and sit down with people who know digital marketing and help me and YOU to make more sales and be comfortable with change.
There IS so much more to learn! I want to connect with successful marketers and entrepreneurs to get their insights and advice.
Join me on this journey, and become the next CMO!